Blue

#2240cd

Hex, rgb, cmyk and Pantone values for blue, with shades, tints, matching colors and free print quality patterns.

Blue is a mid blue that reads balanced. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Blue color values

Every conversion for #2240cd, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#2240cd
RGB34, 64, 205
HSL229, 72%, 47%
HSV229, 83%, 80%
CMYK83%, 69%, 0%, 20%
Lab34.83, 41.85, -75.11
XYZ13.51, 8.41, 58.67
Decimal2244813
Web safe#3333cc
Pantone2728 C
Pantone2728 CHex#2240cdRgb34 64 205Cmyk83 69 0 20Lab35 42 -75Darker#0e1a53Deep#182d90Lighter#5b71db

Shades of blue

Tints of blue

Colors that go with blue

Blue in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 83, 69, 0, 20.

The same color needs a different cmyk build depending on the paper. Here is #2240cd on both.

Coated stockgloss or silk, C
83 69 0 20
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
80 67 4 26
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Blue in css

Copy #2240cd straight into your stylesheet.

.background { background-color: #2240cd; }
.text { color: #2240cd; }
.border { border: 2px solid #2240cd; }

How blue looks on light and dark

Blue and accessibility

Contrast ratios for #2240cd against black and white text, measured to the WCAG standard.

Textwhite text on this color
7.83:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.68:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #2240cd against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Blue on a business card, sticker and pattern

A quick look at how #2240cd sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn blue into a seamless pattern

Four patterns built from #2240cd and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #2240cd come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.