Blue

#100aeb

Hex, rgb, cmyk and Pantone values for blue, with shades, tints, matching colors and free print quality patterns.

Blue sits in the blue band, mid and vivid. A mid blue this balanced is a workhorse for corporate identity. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Blue color values

Every conversion for #100aeb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#100aeb
RGB16, 10, 235
HSL242, 92%, 48%
HSV242, 96%, 92%
CMYK93%, 96%, 0%, 8%
Lab30.22, 72.88, -100.04
XYZ15.32, 6.33, 79.01
Decimal1051371
Web safe#0000ff
Pantone2736 C
Pantone2736 CHex#100aebRgb16 10 235Cmyk93 96 0 8Lab30 73 -100Darker#070462Deep#0b07a7Lighter#524eee

Shades of blue

Tints of blue

Colors that go with blue

Blue in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 93, 96, 0, 8.

The same color needs a different cmyk build depending on the paper. Here is #100aeb on both.

Coated stockgloss or silk, C
93 96 0 8
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
90 92 4 14
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Blue in css

Copy #100aeb straight into your stylesheet.

.background { background-color: #100aeb; }
.text { color: #100aeb; }
.border { border: 2px solid #100aeb; }

How blue looks on light and dark

Blue and accessibility

Contrast ratios for #100aeb against black and white text, measured to the WCAG standard.

Textwhite text on this color
9.27:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.27:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #100aeb against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Blue on a business card, sticker and pattern

A quick look at how #100aeb sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn blue into a seamless pattern

Four patterns built from #100aeb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #100aeb come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.