Blue

#031ff2

Hex, rgb, cmyk and Pantone values for blue, with shades, tints, matching colors and free print quality patterns.

This is Blue, a vivid blue at 233 degrees. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Blue color values

Every conversion for #031ff2, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#031ff2

RGB3, 31, 242

HSL233, 98%, 48%

HSV233, 99%, 95%

CMYK99%, 87%, 0%, 5%

Lab32.72, 69.22, -99.83

XYZ16.55, 7.41, 84.56

Decimal204786

Web safe#0033ff

Pantone2736 C

Shades of blue

#031cdd #021ac8 #0217b2 #02149d #021188 #010f73 #010c5e #010949 #010733 #00041e

Tints of blue

#122dfc #2a43fc #4258fd #5b6efd #7383fd #8c99fe #a4affe #bdc4fe #d5dafe #edefff

Colors that go with blue

Complementary#f2d603 Analogous#0396f2 Analogous#5e03f2 Triadic#f2031f Triadic#1ff203 Split complementary#f25f03 Split complementary#96f203

Blue in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 99, 87, 0, 5.

The same color needs a different cmyk build depending on the paper. Here is #031ff2 on both.

Coated stockgloss or silk, C

99 87 0 5

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

95 84 4 11

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Blue in css

Copy #031ff2 straight into your stylesheet.

.background { background-color: #031ff2; }
.text { color: #031ff2; }
.border { border: 2px solid #031ff2; }

How blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Blue and accessibility

Contrast ratios for #031ff2 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #031ff2 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Blue on a business card, sticker and pattern

A quick look at how #031ff2 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn blue into a seamless pattern

Four patterns built from #031ff2 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #031ff2 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.