Red

#ff2f2d

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

Red is a mid red that reads grounded. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Red color values

Every conversion for #ff2f2d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ff2f2d
RGB255, 47, 45
HSL1, 100%, 59%
HSV1, 82%, 100%
CMYK0%, 82%, 82%, 0%
Lab55.57, 74.56, 52.92
XYZ42.73, 23.48, 4.76
Decimal16723757
Web safe#ff3333
Pantone1788 C
Pantone1788 CHex#ff2f2dRgb255 47 45Cmyk0 82 82 0Lab56 75 53Darker#9d0100Deep#e50200Lighter#f87d7b

Shades of red

Tints of red

Colors that go with red

Red in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 0, 82, 82, 0.

The same color needs a different cmyk build depending on the paper. Here is #ff2f2d on both.

Coated stockgloss or silk, C
0 82 82 0
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 79 79 6
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #ff2f2d straight into your stylesheet.

.background { background-color: #ff2f2d; }
.text { color: #ff2f2d; }
.border { border: 2px solid #ff2f2d; }

How red looks on light and dark

Red and accessibility

Contrast ratios for #ff2f2d against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.69:1
AA fail · AA large pass · AAA fail
Textblack text on this color
5.70:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #ff2f2d against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #ff2f2d sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #ff2f2d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #ff2f2d come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.