Red
#ff0021
Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.
Red lands in the red band, mid and vivid. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.
Red color values
Every conversion for #ff0021, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.
Shades of red
Tints of red
Colors that go with red
Red in print
It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 100, 87, 0.
The same color needs a different cmyk build depending on the paper. Here is #ff0021 on both.
This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.
See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.
Red in css
Copy #ff0021 straight into your stylesheet.
.background { background-color: #ff0021; }
.text { color: #ff0021; }
.border { border: 2px solid #ff0021; }How red looks on light and dark
Red and accessibility
Contrast ratios for #ff0021 against black and white text, measured to the WCAG standard.
Use black text on this color for readable body copy. To test #ff0021 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.
Red on a business card, sticker and pattern
A quick look at how #ff0021 sits on real print products. Start any of these in the maker.
Building a full palette around red? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.
Turn red into a seamless pattern
Four patterns built from #ff0021 and its shades, free at print quality. Click any one to keep editing in the pattern maker.
Make posters, wallpaper and packaging art from red, free and print ready.
Open in pattern makerHow we calculate these values
Here is how the numbers for #ff0021 are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.
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