Plum

#f9c0ff

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a vivid pink at 294 degrees. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #f9c0ff, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#f9c0ff
RGB249, 192, 255
HSL294, 100%, 88%
HSV294, 25%, 100%
CMYK2%, 25%, 0%, 0%
Lab84.51, 30.76, -23.13
XYZ75.97, 65.06, 103.16
Decimal16367871
Web safe#ffccff
Pantone2562 C
Pantone2562 CHex#f9c0ffRgb249 192 255Cmyk2 25 0 0Lab85 31 -23Darker#eb31ffDeep#f279ffLighter#fbe2fd

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

It is pale enough that on uncoated stock it can read even lighter than on screen. The cmyk build is 2, 25, 0, 0.

The same color needs a different cmyk build depending on the paper. Here is #f9c0ff on both.

Coated stockgloss or silk, C
2 25 0 0
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
6 27 4 6
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Plum in css

Copy #f9c0ff straight into your stylesheet.

.background { background-color: #f9c0ff; }
.text { color: #f9c0ff; }
.border { border: 2px solid #f9c0ff; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #f9c0ff against black and white text, measured to the WCAG standard.

Textwhite text on this color
1.50:1
AA fail · AA large fail · AAA fail
Textblack text on this color
14.01:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #f9c0ff against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #f9c0ff sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #f9c0ff and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #f9c0ff are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.