Red

#f7343d

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

Red is a mid red that reads grounded. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Red color values

Every conversion for #f7343d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#f7343d

RGB247, 52, 61

HSL357, 92%, 59%

HSV357, 79%, 97%

CMYK0%, 79%, 75%, 3%

Lab54.62, 71.61, 43.04

XYZ40.43, 22.57, 6.64

Decimal16200765

Web safe#ff3333

Pantone1788 C

Shades of red

#f61a24 #ec0914 #d20812 #b8070f #9f060d #85050b #6b0409 #510307 #370205 #1d0102

Tints of red

#f8474f #f85961 #f96c72 #fa7e84 #fb9196 #fba3a8 #fcb6b9 #fdc9cb #fedbdd #feeeef

Colors that go with red

Complementary#34f7ee Analogous#f7349e Analogous#f78c34 Triadic#3df734 Triadic#343df7 Split complementary#34f78d Split complementary#349ef7

Red in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 79, 75, 3.

The same color needs a different cmyk build depending on the paper. Here is #f7343d on both.

Coated stockgloss or silk, C

0 79 75 3

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 77 73 9

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #f7343d straight into your stylesheet.

.background { background-color: #f7343d; }
.text { color: #f7343d; }
.border { border: 2px solid #f7343d; }

How red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Red and accessibility

Contrast ratios for #f7343d against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #f7343d against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #f7343d sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #f7343d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #f7343d come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.