Plum

#eca7fb

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a vivid purple at 289 degrees. Purples like this signal creativity and a premium feel. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Plum color values

Every conversion for #eca7fb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#eca7fb
RGB236, 167, 251
HSL289, 91%, 82%
HSV289, 33%, 98%
CMYK6%, 33%, 0%, 2%
Lab77.54, 39.18, -31.77
XYZ65.82, 52.44, 97.92
Decimal15509499
Web safe#ff99ff
Pantone251 C
Pantone251 CHex#eca7fbRgb236 167 251Cmyk6 33 0 2Lab78 39 -32Darker#cf1ef5Deep#dd63f8Lighter#f8e3fc

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 6, 33, 0, 2.

The same color needs a different cmyk build depending on the paper. Here is #eca7fb on both.

Coated stockgloss or silk, C
6 33 0 2
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
10 34 4 8
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Plum in css

Copy #eca7fb straight into your stylesheet.

.background { background-color: #eca7fb; }
.text { color: #eca7fb; }
.border { border: 2px solid #eca7fb; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #eca7fb against black and white text, measured to the WCAG standard.

Textwhite text on this color
1.83:1
AA fail · AA large fail · AAA fail
Textblack text on this color
11.49:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #eca7fb against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #eca7fb sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #eca7fb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #eca7fb is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.