Red

#ec2e2e

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

This is Red, a vivid red sitting at 0 degrees on the wheel. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Red color values

Every conversion for #ec2e2e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ec2e2e
RGB236, 46, 46
HSL0, 83%, 55%
HSV0, 81%, 93%
CMYK0%, 81%, 81%, 7%
Lab51.82, 69.65, 47.57
XYZ36.06, 19.98, 4.54
Decimal15478318
Web safe#ff3333
Pantone1788 C
Pantone1788 CHex#ec2e2eRgb236 46 46Cmyk0 81 81 7Lab52 70 48Darker#800c0cDeep#c11212Lighter#eb7676

Shades of red

Tints of red

Colors that go with red

Red in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 81, 81, 7.

The same color needs a different cmyk build depending on the paper. Here is #ec2e2e on both.

Coated stockgloss or silk, C
0 81 81 7
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 79 79 13
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #ec2e2e straight into your stylesheet.

.background { background-color: #ec2e2e; }
.text { color: #ec2e2e; }
.border { border: 2px solid #ec2e2e; }

How red looks on light and dark

Red and accessibility

Contrast ratios for #ec2e2e against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.20:1
AA fail · AA large pass · AAA fail
Textblack text on this color
5.00:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #ec2e2e against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #ec2e2e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #ec2e2e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #ec2e2e is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.