Indian red

#e84a61

Hex, rgb, cmyk and Pantone values for indian red, with shades, tints, matching colors and free print quality patterns.

Indian red is a mid red that reads grounded. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Indian red color values

Every conversion for #e84a61, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#e84a61
RGB232, 74, 97
HSL351, 77%, 60%
HSV351, 68%, 91%
CMYK0%, 68%, 58%, 9%
Lab54.99, 62.0, 22.08
XYZ37.89, 22.92, 13.74
Decimal15223393
Web safe#ff3366
Pantone191 C
Pantone191 CHex#e84a61Rgb232 74 97Cmyk0 68 58 9Lab55 62 22Darker#911225Deep#d01a35Lighter#eb8e9c

Shades of indian red

Tints of indian red

Colors that go with indian red

Indian red in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 68, 58, 9.

The same color needs a different cmyk build depending on the paper. Here is #e84a61 on both.

Coated stockgloss or silk, C
0 68 58 9
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 67 57 15
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Indian red in css

Copy #e84a61 straight into your stylesheet.

.background { background-color: #e84a61; }
.text { color: #e84a61; }
.border { border: 2px solid #e84a61; }

How indian red looks on light and dark

Indian red and accessibility

Contrast ratios for #e84a61 against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.76:1
AA fail · AA large pass · AAA fail
Textblack text on this color
5.58:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #e84a61 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Indian red on a business card, sticker and pattern

A quick look at how #e84a61 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indian red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn indian red into a seamless pattern

Four patterns built from #e84a61 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indian red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #e84a61 are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.