Pale violet red

#e68d9f

Hex, rgb, cmyk and Pantone values for pale violet red, with shades, tints, matching colors and free print quality patterns.

This is Pale violet red, a strong red sitting at 348 degrees on the wheel. Light reds like this land in beauty, food and lifestyle branding. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Pale violet red color values

Every conversion for #e68d9f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#e68d9f
RGB230, 141, 159
HSL348, 64%, 73%
HSV348, 39%, 90%
CMYK0%, 39%, 31%, 10%
Lab68.3, 35.97, 4.95
XYZ48.42, 38.38, 37.66
Decimal15109535
Web safe#ff9999
Pantone507 C
Pantone507 CHex#e68d9fRgb230 141 159Cmyk0 39 31 10Lab68 36 5Darker#bb2947Deep#d9526eLighter#f1cad2

Shades of pale violet red

Tints of pale violet red

Colors that go with pale violet red

Pale violet red in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 39, 31, 10.

The same color needs a different cmyk build depending on the paper. Here is #e68d9f on both.

Coated stockgloss or silk, C
0 39 31 10
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 40 33 16
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Pale violet red in css

Copy #e68d9f straight into your stylesheet.

.background { background-color: #e68d9f; }
.text { color: #e68d9f; }
.border { border: 2px solid #e68d9f; }

How pale violet red looks on light and dark

Pale violet red and accessibility

Contrast ratios for #e68d9f against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.42:1
AA fail · AA large fail · AAA fail
Textblack text on this color
8.68:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #e68d9f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Pale violet red on a business card, sticker and pattern

A quick look at how #e68d9f sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around pale violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn pale violet red into a seamless pattern

Four patterns built from #e68d9f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from pale violet red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #e68d9f come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.