Plum

#dca9fc

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a vivid purple at 277 degrees. Purples like this signal creativity and a premium feel. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Plum color values

Every conversion for #dca9fc, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#dca9fc
RGB220, 169, 252
HSL277, 93%, 83%
HSV277, 33%, 99%
CMYK13%, 33%, 0%, 1%
Lab76.45, 33.45, -34.13
XYZ61.27, 50.62, 98.64
Decimal14461436
Web safe#cc99ff
Pantone264 C
Pantone264 CHex#dca9fcRgb220 169 252Cmyk13 33 0 1Lab76 33 -34Darker#a41ff7Deep#c064faLighter#f3e3fd

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 13, 33, 0, 1.

The same color needs a different cmyk build depending on the paper. Here is #dca9fc on both.

Coated stockgloss or silk, C
13 33 0 1
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
16 34 4 7
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Plum in css

Copy #dca9fc straight into your stylesheet.

.background { background-color: #dca9fc; }
.text { color: #dca9fc; }
.border { border: 2px solid #dca9fc; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #dca9fc against black and white text, measured to the WCAG standard.

Textwhite text on this color
1.89:1
AA fail · AA large fail · AAA fail
Textblack text on this color
11.12:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #dca9fc against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #dca9fc sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #dca9fc and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #dca9fc is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.