Violet

#da74ff

Hex, rgb, cmyk and Pantone values for violet, with shades, tints, matching colors and free print quality patterns.

This is Violet, a vivid purple at 284 degrees. Purples like this signal creativity and a premium feel. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Violet color values

Every conversion for #da74ff, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#da74ff
RGB218, 116, 255
HSL284, 100%, 73%
HSV284, 55%, 100%
CMYK15%, 55%, 0%, 0%
Lab65.45, 61.01, -52.99
XYZ53.21, 34.62, 98.48
Decimal14316799
Web safe#cc66ff
Pantone2572 C
Pantone2572 CHex#da74ffRgb218 116 255Cmyk15 55 0 0Lab65 61 -53Darker#a700e4Deep#c72dffLighter#ebbffc

Shades of violet

Tints of violet

Colors that go with violet

Violet in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 15, 55, 0, 0.

The same color needs a different cmyk build depending on the paper. Here is #da74ff on both.

Coated stockgloss or silk, C
15 55 0 0
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
18 55 4 6
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Violet in css

Copy #da74ff straight into your stylesheet.

.background { background-color: #da74ff; }
.text { color: #da74ff; }
.border { border: 2px solid #da74ff; }

How violet looks on light and dark

Violet and accessibility

Contrast ratios for #da74ff against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.65:1
AA fail · AA large fail · AAA fail
Textblack text on this color
7.92:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #da74ff against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Violet on a business card, sticker and pattern

A quick look at how #da74ff sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around violet? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn violet into a seamless pattern

Four patterns built from #da74ff and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from violet, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #da74ff are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.