Crimson

#da0739

Hex, rgb, cmyk and Pantone values for crimson, with shades, tints, matching colors and free print quality patterns.

Crimson is a deep red that reads weighty. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Crimson color values

Every conversion for #da0739, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#da0739
RGB218, 7, 57
HSL346, 94%, 44%
HSV346, 97%, 85%
CMYK0%, 97%, 74%, 15%
Lab46.11, 71.67, 34.22
XYZ29.73, 15.35, 5.27
Decimal14288697
Web safe#cc0033
Pantone199 C
Pantone199 CHex#da0739Rgb218 7 57Cmyk0 97 74 15Lab46 72 34Darker#500315Deep#950527Lighter#ee3a65

Shades of crimson

Tints of crimson

Colors that go with crimson

Crimson in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 97, 74, 15.

The same color needs a different cmyk build depending on the paper. Here is #da0739 on both.

Coated stockgloss or silk, C
0 97 74 15
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 93 72 21
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Crimson in css

Copy #da0739 straight into your stylesheet.

.background { background-color: #da0739; }
.text { color: #da0739; }
.border { border: 2px solid #da0739; }

How crimson looks on light and dark

Crimson and accessibility

Contrast ratios for #da0739 against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.16:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.07:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #da0739 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Crimson on a business card, sticker and pattern

A quick look at how #da0739 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around crimson? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn crimson into a seamless pattern

Four patterns built from #da0739 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from crimson, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #da0739 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.