Plum

#d89ffd

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a vivid purple at 276 degrees. Purples like this signal creativity and a premium feel. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Plum color values

Every conversion for #d89ffd, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#d89ffd

RGB216, 159, 253

HSL276, 96%, 81%

HSV276, 37%, 99%

CMYK15%, 37%, 0%, 1%

Lab73.86, 37.85, -38.71

XYZ58.45, 46.49, 98.82

Decimal14196733

Web safe#cc99ff

Pantone2572 C

Shades of plum

#c97afc #ba54fb #aa2ffb #9b0afa #8505d9 #6e04b3 #57038e #400269 #290143 #12011e

Tints of plum

#dba7fd #deaffd #e2b7fd #e5befe #e8c6fe #ebcefe #eed6fe #f2defe #f5e6fe #f8eeff

Colors that go with plum

Complementary#c4fd9f Analogous#a99ffd Analogous#fd9ff3 Triadic#fdd89f Triadic#9ffdd8 Split complementary#f3fd9f Split complementary#9ffda9

Plum in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 15, 37, 0, 1.

The same color needs a different cmyk build depending on the paper. Here is #d89ffd on both.

Coated stockgloss or silk, C

15 37 0 1

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

18 38 4 7

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Plum in css

Copy #d89ffd straight into your stylesheet.

.background { background-color: #d89ffd; }
.text { color: #d89ffd; }
.border { border: 2px solid #d89ffd; }

How plum looks on light and dark

Sample text on black

Sample text on white

Text on this color

Plum and accessibility

Contrast ratios for #d89ffd against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #d89ffd against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #d89ffd sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #d89ffd and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #d89ffd is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.