Chocolate

#d54f0b

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

This is Chocolate, a vivid orange at 20 degrees. Oranges like this feel warm and approachable in branding. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Chocolate color values

Every conversion for #d54f0b, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#d54f0b

RGB213, 79, 11

HSL20, 90%, 44%

HSV20, 95%, 84%

CMYK0%, 63%, 95%, 16%

Lab51.57, 50.31, 59.39

XYZ30.3, 19.76, 2.53

Decimal13979403

Web safe#cc6600

Pantone1665 C

Shades of chocolate

#c3480a #b04109 #9e3b08 #8b3407 #792d06 #672605 #541f04 #421803 #2f1202 #1d0b02

Tints of chocolate

#ee580c #f46922 #f57a3c #f68b55 #f89d6f #f9ae88 #fabfa2 #fbd1bb #fde2d5 #fef3ee

Colors that go with chocolate

Complementary#0b91d5 Analogous#d50b2c Analogous#d5b40b Triadic#0bd54f Triadic#4f0bd5 Split complementary#0bd5b4 Split complementary#0b2cd5

Chocolate in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 63, 95, 16.

The same color needs a different cmyk build depending on the paper. Here is #d54f0b on both.

Coated stockgloss or silk, C

0 63 95 16

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 62 91 22

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #d54f0b straight into your stylesheet.

.background { background-color: #d54f0b; }
.text { color: #d54f0b; }
.border { border: 2px solid #d54f0b; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #d54f0b against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #d54f0b against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #d54f0b sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #d54f0b and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #d54f0b come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.