Red

#cf300a

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

This is Red, a vivid red sitting at 12 degrees on the wheel. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Red color values

Every conversion for #cf300a, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#cf300a
RGB207, 48, 10
HSL12, 91%, 43%
HSV12, 95%, 81%
CMYK0%, 77%, 95%, 19%
Lab46.18, 60.04, 55.83
XYZ26.84, 15.4, 1.85
Decimal13578250
Web safe#cc3300
Pantone485 C
Pantone485 CHex#cf300aRgb207 48 10Cmyk0 77 95 19Lab46 60 56Darker#471003Deep#8b2007Lighter#eb5936

Shades of red

Tints of red

Colors that go with red

Red in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 77, 95, 19.

The same color needs a different cmyk build depending on the paper. Here is #cf300a on both.

Coated stockgloss or silk, C
0 77 95 19
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 75 91 25
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #cf300a straight into your stylesheet.

.background { background-color: #cf300a; }
.text { color: #cf300a; }
.border { border: 2px solid #cf300a; }

How red looks on light and dark

Red and accessibility

Contrast ratios for #cf300a against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.15:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.08:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #cf300a against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #cf300a sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #cf300a and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #cf300a are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.