Red

#cd482c

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

Red lands in the red band, mid and strong. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Red color values

Every conversion for #cd482c, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#cd482c
RGB205, 72, 44
HSL10, 65%, 49%
HSV10, 79%, 80%
CMYK0%, 65%, 79%, 20%
Lab49.25, 51.25, 44.15
XYZ27.95, 17.8, 4.34
Decimal13453356
Web safe#cc3333
Pantone179 C
Pantone179 CHex#cd482cRgb205 72 44Cmyk0 65 79 20Lab49 51 44Darker#571f13Deep#92331fLighter#d77c69

Shades of red

Tints of red

Colors that go with red

Red in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 65, 79, 20.

The same color needs a different cmyk build depending on the paper. Here is #cd482c on both.

Coated stockgloss or silk, C
0 65 79 20
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 64 77 26
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #cd482c straight into your stylesheet.

.background { background-color: #cd482c; }
.text { color: #cd482c; }
.border { border: 2px solid #cd482c; }

How red looks on light and dark

Red and accessibility

Contrast ratios for #cd482c against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.61:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.56:1
AA pass · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #cd482c against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #cd482c sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #cd482c and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #cd482c is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.