Chocolate

#cc613f

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

This is Chocolate, a strong red sitting at 14 degrees on the wheel. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Chocolate color values

Every conversion for #cc613f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#cc613f

RGB204, 97, 63

HSL14, 58%, 52%

HSV14, 69%, 80%

CMYK0%, 52%, 69%, 20%

Lab53.76, 40.04, 38.96

XYZ30.07, 21.75, 7.31

Decimal13394239

Web safe#cc6633

Pantone173 C

Shades of chocolate

#c05533 #ae4d2e #9b4529 #883c24 #76341f #632c1a #502415 #3e1b10 #2b130b #180b06

Tints of chocolate

#d17051 #d57e63 #da8d74 #df9c86 #e4aa98 #e8b9aa #edc7bc #f2d6cd #f7e5df #fbf3f1

Colors that go with chocolate

Complementary#3faacc Analogous#cc3f63 Analogous#cca83f Triadic#3fcc61 Triadic#613fcc Split complementary#3fcca8 Split complementary#3f63cc

Chocolate in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 52, 69, 20.

The same color needs a different cmyk build depending on the paper. Here is #cc613f on both.

Coated stockgloss or silk, C

0 52 69 20

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 52 67 26

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #cc613f straight into your stylesheet.

.background { background-color: #cc613f; }
.text { color: #cc613f; }
.border { border: 2px solid #cc613f; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #cc613f against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #cc613f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #cc613f sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #cc613f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #cc613f is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.