Medium violet red

#ca4da7

Hex, rgb, cmyk and Pantone values for medium violet red, with shades, tints, matching colors and free print quality patterns.

This is Medium violet red, a soft pink at 317 degrees. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Medium violet red color values

Every conversion for #ca4da7, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ca4da7
RGB202, 77, 167
HSL317, 54%, 55%
HSV317, 62%, 79%
CMYK0%, 62%, 17%, 21%
Lab52.57, 59.33, -23.51
XYZ33.99, 20.65, 38.75
Decimal13258151
Web safe#cc6699
Pantone2385 C
Pantone2385 CHex#ca4da7Rgb202 77 167Cmyk0 62 17 21Lab53 59 -24Darker#691f54Deep#a03081Lighter#d688c0

Shades of medium violet red

Tints of medium violet red

Colors that go with medium violet red

Medium violet red in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 62, 17, 21.

The same color needs a different cmyk build depending on the paper. Here is #ca4da7 on both.

Coated stockgloss or silk, C
0 62 17 21
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 61 20 27
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium violet red in css

Copy #ca4da7 straight into your stylesheet.

.background { background-color: #ca4da7; }
.text { color: #ca4da7; }
.border { border: 2px solid #ca4da7; }

How medium violet red looks on light and dark

Medium violet red and accessibility

Contrast ratios for #ca4da7 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.09:1
AA fail · AA large pass · AAA fail
Textblack text on this color
5.13:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #ca4da7 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium violet red on a business card, sticker and pattern

A quick look at how #ca4da7 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium violet red into a seamless pattern

Four patterns built from #ca4da7 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium violet red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #ca4da7 is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.