Chocolate

#bd6713

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

Chocolate is a deep orange with serious warmth. Oranges like this feel warm and approachable in branding. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Chocolate color values

Every conversion for #bd6713, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#bd6713

RGB189, 103, 19

HSL30, 82%, 41%

HSV30, 90%, 74%

CMYK0%, 46%, 90%, 26%

Lab52.47, 29.25, 56.22

XYZ25.95, 20.57, 3.22

Decimal12412691

Web safe#cc6600

Pantone153 C

Shades of chocolate

#ad5e11 #9d5510 #8d4d0e #7d440d #6c3b0b #5c3209 #4c2a08 #3c2106 #2c1804 #1c0f03

Tints of chocolate

#d77516 #e98320 #eb923a #eea054 #f0ae6e #f3bd88 #f6cba1 #f8d9bb #fbe8d5 #fdf6ef

Colors that go with chocolate

Complementary#1369bd Analogous#bd1314 Analogous#bdbc13 Triadic#13bd67 Triadic#6713bd Split complementary#13bdbc Split complementary#1314bd

Chocolate in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 46, 90, 26.

The same color needs a different cmyk build depending on the paper. Here is #bd6713 on both.

Coated stockgloss or silk, C

0 46 90 26

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 46 87 32

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #bd6713 straight into your stylesheet.

.background { background-color: #bd6713; }
.text { color: #bd6713; }
.border { border: 2px solid #bd6713; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #bd6713 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #bd6713 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #bd6713 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #bd6713 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #bd6713 is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.