Chocolate

#b95b07

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

Chocolate is a deep orange with serious warmth. Oranges like this feel warm and approachable in branding. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Chocolate color values

Every conversion for #b95b07, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b95b07

RGB185, 91, 7

HSL28, 93%, 38%

HSV28, 96%, 73%

CMYK0%, 51%, 96%, 27%

Lab49.27, 33.77, 56.57

XYZ23.79, 17.81, 2.39

Decimal12147463

Web safe#cc6600

Pantone718 C

Shades of chocolate

#a95306 #9a4c06 #8a4405 #7b3c05 #6b3504 #5c2d03 #4c2503 #3d1e02 #2d1602 #1d0f01

Tints of chocolate

#d66908 #f37709 #f78723 #f89740 #f9a75d #fab67a #fbc697 #fcd6b4 #fde6d1 #fef6ee

Colors that go with chocolate

Complementary#0765b9 Analogous#b9070c Analogous#b9b407 Triadic#07b95b Triadic#5b07b9 Split complementary#07b9b4 Split complementary#070cb9

Chocolate in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 51, 96, 27.

The same color needs a different cmyk build depending on the paper. Here is #b95b07 on both.

Coated stockgloss or silk, C

0 51 96 27

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 51 92 33

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #b95b07 straight into your stylesheet.

.background { background-color: #b95b07; }
.text { color: #b95b07; }
.border { border: 2px solid #b95b07; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #b95b07 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #b95b07 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #b95b07 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #b95b07 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #b95b07 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.