Chocolate

#b26a22

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

Chocolate sits in the orange range, deep and strong. Oranges like this feel warm and approachable in branding. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Chocolate color values

Every conversion for #b26a22, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b26a22
RGB178, 106, 34
HSL30, 68%, 42%
HSV30, 81%, 70%
CMYK0%, 40%, 81%, 30%
Lab51.71, 23.3, 49.72
XYZ23.8, 19.89, 4.1
Decimal11692578
Web safe#996633
Pantone153 C
Pantone153 CHex#b26a22Rgb178 106 34Cmyk0 40 81 30Lab52 23 50Darker#3a230bDeep#764617Lighter#d38e48

Shades of chocolate

Tints of chocolate

Colors that go with chocolate

Chocolate in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 40, 81, 30.

The same color needs a different cmyk build depending on the paper. Here is #b26a22 on both.

Coated stockgloss or silk, C
0 40 81 30
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 41 79 36
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #b26a22 straight into your stylesheet.

.background { background-color: #b26a22; }
.text { color: #b26a22; }
.border { border: 2px solid #b26a22; }

How chocolate looks on light and dark

Chocolate and accessibility

Contrast ratios for #b26a22 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.22:1
AA fail · AA large pass · AAA fail
Textblack text on this color
4.98:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #b26a22 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #b26a22 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #b26a22 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #b26a22 is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.