Brown

#b2002a

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

Brown lands in the red band, deep and vivid. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Brown color values

Every conversion for #b2002a, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b2002a

RGB178, 0, 42

HSL346, 100%, 35%

HSV346, 100%, 70%

CMYK0%, 100%, 76%, 30%

Lab37.17, 62.01, 30.87

XYZ18.78, 9.63, 3.06

Decimal11665450

Web safe#990033

Pantone187 C

Shades of brown

#a30027 #950023 #860020 #77001c #680019 #5a0015 #4b0012 #3c000e #2d000b #1f0007

Tints of brown

#d10031 #f10039 #ff1149 #ff3161 #ff5079 #ff6f91 #ff8fa9 #ffaec1 #ffced9 #ffedf1

Colors that go with brown

Complementary#00b288 Analogous#b20083 Analogous#b22f00 Triadic#2ab200 Triadic#002ab2 Split complementary#00b22f Split complementary#0083b2

Brown in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 100, 76, 30.

The same color needs a different cmyk build depending on the paper. Here is #b2002a on both.

Coated stockgloss or silk, C

0 100 76 30

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 96 74 36

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Brown in css

Copy #b2002a straight into your stylesheet.

.background { background-color: #b2002a; }
.text { color: #b2002a; }
.border { border: 2px solid #b2002a; }

How brown looks on light and dark

Sample text on black

Sample text on white

Text on this color

Brown and accessibility

Contrast ratios for #b2002a against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #b2002a against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #b2002a sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #b2002a and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #b2002a come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.