Plum

#ae87ab

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

Plum is a mid pink, grounded and easy to pair. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #ae87ab, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ae87ab
RGB174, 135, 171
HSL305, 19%, 61%
HSV305, 22%, 68%
CMYK0%, 22%, 2%, 32%
Lab61.02, 21.12, -13.28
XYZ33.47, 29.27, 42.41
Decimal11437995
Web safe#999999
Pantone521 C
Pantone521 CHex#ae87abRgb174 135 171Cmyk0 22 2 32Lab61 21 -13Darker#634361Deep#8e608aLighter#cab3c8

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 22, 2, 32.

The same color needs a different cmyk build depending on the paper. Here is #ae87ab on both.

Coated stockgloss or silk, C
0 22 2 32
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 24 6 38
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Plum in css

Copy #ae87ab straight into your stylesheet.

.background { background-color: #ae87ab; }
.text { color: #ae87ab; }
.border { border: 2px solid #ae87ab; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #ae87ab against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.06:1
AA fail · AA large pass · AAA fail
Textblack text on this color
6.85:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #ae87ab against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #ae87ab sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #ae87ab and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #ae87ab come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.