Chocolate

#ad6e32

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

This is Chocolate, a strong orange at 29 degrees. Oranges like this feel warm and approachable in branding. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Chocolate color values

Every conversion for #ad6e32, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ad6e32

RGB173, 110, 50

HSL29, 55%, 44%

HSV29, 71%, 68%

CMYK0%, 36%, 71%, 32%

Lab52.14, 19.61, 42.67

XYZ23.39, 20.27, 5.7

Decimal11365938

Web safe#996633

Pantone730 C

Shades of chocolate

#9e652e #8f5b29 #805225 #714821 #623f1c #533518 #452c14 #36220f #27190b #180f07

Tints of chocolate

#c27b38 #cb894a #d1965f #d7a474 #ddb289 #e3bf9e #e9cdb3 #efdbc7 #f5e8dc #fbf6f1

Colors that go with chocolate

Complementary#3271ad Analogous#ad3234 Analogous#adab32 Triadic#32ad6e Triadic#6e32ad Split complementary#32adac Split complementary#3234ad

Chocolate in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 36, 71, 32.

The same color needs a different cmyk build depending on the paper. Here is #ad6e32 on both.

Coated stockgloss or silk, C

0 36 71 32

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 37 69 38

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #ad6e32 straight into your stylesheet.

.background { background-color: #ad6e32; }
.text { color: #ad6e32; }
.border { border: 2px solid #ad6e32; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #ad6e32 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #ad6e32 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #ad6e32 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #ad6e32 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #ad6e32 is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.