Pale violet red

#ab5a74

Hex, rgb, cmyk and Pantone values for pale violet red, with shades, tints, matching colors and free print quality patterns.

This is Pale violet red, a soft pink at 341 degrees. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Pale violet red color values

Every conversion for #ab5a74, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ab5a74
RGB171, 90, 116
HSL341, 33%, 51%
HSV341, 47%, 67%
CMYK0%, 47%, 32%, 33%
Lab48.55, 36.04, 0.31
XYZ23.6, 17.23, 18.6
Decimal11229812
Web safe#996666
Pantone688 C
Pantone688 CHex#ab5a74Rgb171 90 116Cmyk0 47 32 33Lab49 36 0Darker#4e2834Deep#7e4054Lighter#c08c9d

Shades of pale violet red

Tints of pale violet red

Colors that go with pale violet red

Pale violet red in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 47, 32, 33.

The same color needs a different cmyk build depending on the paper. Here is #ab5a74 on both.

Coated stockgloss or silk, C
0 47 32 33
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 47 33 39
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Pale violet red in css

Copy #ab5a74 straight into your stylesheet.

.background { background-color: #ab5a74; }
.text { color: #ab5a74; }
.border { border: 2px solid #ab5a74; }

How pale violet red looks on light and dark

Pale violet red and accessibility

Contrast ratios for #ab5a74 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.72:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.45:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #ab5a74 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Pale violet red on a business card, sticker and pattern

A quick look at how #ab5a74 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around pale violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn pale violet red into a seamless pattern

Four patterns built from #ab5a74 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from pale violet red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #ab5a74 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.