Pale violet red

#aa6c79

Hex, rgb, cmyk and Pantone values for pale violet red, with shades, tints, matching colors and free print quality patterns.

Pale violet red is a mid red that reads grounded. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Pale violet red color values

Every conversion for #aa6c79, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#aa6c79
RGB170, 108, 121
HSL347, 27%, 55%
HSV347, 36%, 67%
CMYK0%, 36%, 29%, 33%
Lab52.57, 26.48, 3.15
XYZ25.39, 20.65, 20.74
Decimal11168889
Web safe#996666
Pantone695 C
Pantone695 CHex#aa6c79Rgb170 108 121Cmyk0 36 29 33Lab53 26 3Darker#563239Deep#834c57Lighter#c29ba3

Shades of pale violet red

Tints of pale violet red

Colors that go with pale violet red

Pale violet red in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 36, 29, 33.

The same color needs a different cmyk build depending on the paper. Here is #aa6c79 on both.

Coated stockgloss or silk, C
0 36 29 33
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 37 31 39
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Pale violet red in css

Copy #aa6c79 straight into your stylesheet.

.background { background-color: #aa6c79; }
.text { color: #aa6c79; }
.border { border: 2px solid #aa6c79; }

How pale violet red looks on light and dark

Pale violet red and accessibility

Contrast ratios for #aa6c79 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.09:1
AA fail · AA large pass · AAA fail
Textblack text on this color
5.13:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #aa6c79 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Pale violet red on a business card, sticker and pattern

A quick look at how #aa6c79 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around pale violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn pale violet red into a seamless pattern

Four patterns built from #aa6c79 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from pale violet red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #aa6c79 is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.