Brown

#a3201c

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

Brown is a deep red that reads serious. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Brown color values

Every conversion for #a3201c, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#a3201c

RGB163, 32, 28

HSL2, 71%, 37%

HSV2, 83%, 64%

CMYK0%, 80%, 83%, 36%

Lab35.8, 51.83, 36.69

XYZ15.83, 8.9, 1.98

Decimal10690588

Web safe#993333

Pantone704 C

Shades of brown

#951d1a #881b17 #7a1815 #6c1513 #5f1310 #51100e #430d0c #350b09 #280807 #1a0504

Tints of brown

#bd2520 #d62a25 #dd413c #e25a56 #e6736f #eb8c89 #efa5a3 #f4bebc #f8d7d6 #fcf0f0

Colors that go with brown

Complementary#1c9fa3 Analogous#a31c5b Analogous#a3631c Triadic#1ca320 Triadic#201ca3 Split complementary#1ca364 Split complementary#1c5ba3

Brown in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 80, 83, 36.

The same color needs a different cmyk build depending on the paper. Here is #a3201c on both.

Coated stockgloss or silk, C

0 80 83 36

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 78 80 42

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Brown in css

Copy #a3201c straight into your stylesheet.

.background { background-color: #a3201c; }
.text { color: #a3201c; }
.border { border: 2px solid #a3201c; }

How brown looks on light and dark

Sample text on black

Sample text on white

Text on this color

Brown and accessibility

Contrast ratios for #a3201c against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #a3201c against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #a3201c sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #a3201c and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #a3201c come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.