Dark red

#9a0607

Hex, rgb, cmyk and Pantone values for dark red, with shades, tints, matching colors and free print quality patterns.

Dark red lands in the red band, deep and vivid. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Dark red color values

Every conversion for #9a0607, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#9a0607

RGB154, 6, 7

HSL360, 93%, 31%

HSV360, 96%, 60%

CMYK0%, 96%, 95%, 40%

Lab31.84, 54.21, 42.78

XYZ13.43, 7.02, 0.85

Decimal10094087

Web safe#990000

Pantone484 C

Shades of dark red

#8e0606 #810506 #750505 #680405 #5c0404 #4f0304 #430303 #360202 #2a0202 #1d0101

Tints of dark red

#ba0708 #da080a #f60e10 #f72e2f #f84e4f #f96e6f #fb8e8f #fcaeae #fdcece #feeeee

Colors that go with dark red

Complementary#069a99 Analogous#9a0651 Analogous#9a4f06 Triadic#079a06 Triadic#06079a Split complementary#069a4f Split complementary#06519a

Dark red in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 96, 95, 40.

The same color needs a different cmyk build depending on the paper. Here is #9a0607 on both.

Coated stockgloss or silk, C

0 96 95 40

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 92 91 46

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark red in css

Copy #9a0607 straight into your stylesheet.

.background { background-color: #9a0607; }
.text { color: #9a0607; }
.border { border: 2px solid #9a0607; }

How dark red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Dark red and accessibility

Contrast ratios for #9a0607 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #9a0607 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark red on a business card, sticker and pattern

A quick look at how #9a0607 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around dark red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark red into a seamless pattern

Four patterns built from #9a0607 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from dark red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #9a0607 are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.