Brown

#97422f

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

This is Brown, a soft red sitting at 11 degrees on the wheel. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Brown color values

Every conversion for #97422f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#97422f

RGB151, 66, 47

HSL11, 53%, 39%

HSV11, 69%, 59%

CMYK0%, 56%, 69%, 41%

Lab39.04, 34.31, 28.69

XYZ15.22, 10.68, 3.95

Decimal9912879

Web safe#993333

Pantone484 C

Shades of brown

#8a3c2b #7d3727 #713123 #642c1f #57261b #4a2117 #3e1b13 #31150f #24100b #170a07

Tints of brown

#ad4c36 #c3563e #ca6a54 #d17d6b #d89181 #dfa598 #e6b8ae #edccc5 #f4dfdb #fbf3f1

Colors that go with brown

Complementary#2f8497 Analogous#972f50 Analogous#97762f Triadic#2f9742 Triadic#422f97 Split complementary#2f9776 Split complementary#2f5097

Brown in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 56, 69, 41.

The same color needs a different cmyk build depending on the paper. Here is #97422f on both.

Coated stockgloss or silk, C

0 56 69 41

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 56 67 47

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Brown in css

Copy #97422f straight into your stylesheet.

.background { background-color: #97422f; }
.text { color: #97422f; }
.border { border: 2px solid #97422f; }

How brown looks on light and dark

Sample text on black

Sample text on white

Text on this color

Brown and accessibility

Contrast ratios for #97422f against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #97422f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #97422f sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #97422f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #97422f come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.