Blue

#8d85ad

Hex, rgb, cmyk and Pantone values for blue, with shades, tints, matching colors and free print quality patterns.

Blue sits in the blue band, mid and muted. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Blue color values

Every conversion for #8d85ad, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#8d85ad
RGB141, 133, 173
HSL252, 20%, 60%
HSV252, 23%, 68%
CMYK18%, 23%, 0%, 32%
Lab57.52, 11.46, -20.02
XYZ26.91, 25.45, 43.03
Decimal9274797
Web safe#999999
Pantone271 C
Pantone271 CHex#8d85adRgb141 133 173Cmyk18 23 0 32Lab58 11 -20Darker#484262Deep#675e8cLighter#b6b1c8

Shades of blue

Tints of blue

Colors that go with blue

Blue in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 18, 23, 0, 32.

The same color needs a different cmyk build depending on the paper. Here is #8d85ad on both.

Coated stockgloss or silk, C
18 23 0 32
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
21 25 4 38
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Blue in css

Copy #8d85ad straight into your stylesheet.

.background { background-color: #8d85ad; }
.text { color: #8d85ad; }
.border { border: 2px solid #8d85ad; }

How blue looks on light and dark

Blue and accessibility

Contrast ratios for #8d85ad against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.45:1
AA fail · AA large pass · AAA fail
Textblack text on this color
6.09:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #8d85ad against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Blue on a business card, sticker and pattern

A quick look at how #8d85ad sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn blue into a seamless pattern

Four patterns built from #8d85ad and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from blue, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #8d85ad is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.