Purple

#87689a

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

This is Purple, a muted purple at 277 degrees. A mid purple this rich reads creative and a little premium. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Purple color values

Every conversion for #87689a, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#87689a
RGB135, 104, 154
HSL277, 20%, 51%
HSV277, 32%, 60%
CMYK12%, 32%, 0%, 40%
Lab48.74, 22.13, -22.49
XYZ20.77, 17.38, 32.83
Decimal8874138
Web safe#996699
Pantone667 C
Pantone667 CHex#87689aRgb135 104 154Cmyk12 32 0 40Lab49 22 -22Darker#3c2e45Deep#624b70Lighter#a995b5

Shades of purple

Tints of purple

Colors that go with purple

Purple in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 12, 32, 0, 40.

The same color needs a different cmyk build depending on the paper. Here is #87689a on both.

Coated stockgloss or silk, C
12 32 0 40
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
15 33 4 46
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Purple in css

Copy #87689a straight into your stylesheet.

.background { background-color: #87689a; }
.text { color: #87689a; }
.border { border: 2px solid #87689a; }

How purple looks on light and dark

Purple and accessibility

Contrast ratios for #87689a against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.69:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.48:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #87689a against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #87689a sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #87689a and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #87689a is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.