Dark red

#81240d

Hex, rgb, cmyk and Pantone values for dark red, with shades, tints, matching colors and free print quality patterns.

Dark red is a deep red that reads rich. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Dark red color values

Every conversion for #81240d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#81240d

RGB129, 36, 13

HSL12, 82%, 28%

HSV12, 90%, 51%

CMYK0%, 72%, 90%, 49%

Lab29.31, 38.83, 36.0

XYZ9.76, 5.96, 1.02

Decimal8463373

Web safe#993300

Pantone1685 C

Shades of dark red

#77210c #6d1e0b #631c0a #591909 #4e1608 #441307 #3a1006 #300d05 #260b04 #1c0803

Tints of dark red

#a12d10 #c13613 #e03f17 #ea5530 #ed6f50 #f18970 #f4a38f #f7bdaf #fad8cf #fdf2ef

Colors that go with dark red

Complementary#0d6a81 Analogous#810d30 Analogous#815e0d Triadic#0d8124 Triadic#240d81 Split complementary#0d815e Split complementary#0d3081

Dark red in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 72, 90, 49.

The same color needs a different cmyk build depending on the paper. Here is #81240d on both.

Coated stockgloss or silk, C

0 72 90 49

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 70 87 55

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark red in css

Copy #81240d straight into your stylesheet.

.background { background-color: #81240d; }
.text { color: #81240d; }
.border { border: 2px solid #81240d; }

How dark red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Dark red and accessibility

Contrast ratios for #81240d against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #81240d against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark red on a business card, sticker and pattern

A quick look at how #81240d sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around dark red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark red into a seamless pattern

Four patterns built from #81240d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from dark red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #81240d are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.