Dark red

#7e2a08

Hex, rgb, cmyk and Pantone values for dark red, with shades, tints, matching colors and free print quality patterns.

Dark red sits in the orange range, deep and vivid. Oranges like this feel warm and approachable in branding. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Dark red color values

Every conversion for #7e2a08, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7e2a08
RGB126, 42, 8
HSL17, 88%, 26%
HSV17, 94%, 49%
CMYK0%, 67%, 94%, 51%
Lab29.69, 34.92, 38.17
XYZ9.48, 6.11, 0.91
Decimal8268296
Web safe#663300
Pantone1685 C
Pantone1685 CHex#7e2a08Rgb126 42 8Cmyk0 67 94 51Lab30 35 38Darker#3a1304Deep#602006Lighter#b84415

Shades of dark red

Tints of dark red

Colors that go with dark red

Dark red in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 67, 94, 51.

The same color needs a different cmyk build depending on the paper. Here is #7e2a08 on both.

Coated stockgloss or silk, C
0 67 94 51
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 66 90 57
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark red in css

Copy #7e2a08 straight into your stylesheet.

.background { background-color: #7e2a08; }
.text { color: #7e2a08; }
.border { border: 2px solid #7e2a08; }

How dark red looks on light and dark

Dark red and accessibility

Contrast ratios for #7e2a08 against black and white text, measured to the WCAG standard.

Textwhite text on this color
9.45:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.22:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #7e2a08 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark red on a business card, sticker and pattern

A quick look at how #7e2a08 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark red into a seamless pattern

Four patterns built from #7e2a08 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #7e2a08 is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.