Dark orchid

#7439a8

Hex, rgb, cmyk and Pantone values for dark orchid, with shades, tints, matching colors and free print quality patterns.

This is Dark orchid, a soft purple at 272 degrees. Deep purples like this carry luxury and craft. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Dark orchid color values

Every conversion for #7439a8, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7439a8
RGB116, 57, 168
HSL272, 49%, 44%
HSV272, 66%, 66%
CMYK31%, 66%, 0%, 34%
Lab36.87, 46.66, -49.72
XYZ15.73, 9.47, 38.04
Decimal7616936
Web safe#663399
Pantone266 C
Pantone266 CHex#7439a8Rgb116 57 168Cmyk31 66 0 34Lab37 47 -50Darker#2a153dDeep#4f2773Lighter#9765c4

Shades of dark orchid

Tints of dark orchid

Colors that go with dark orchid

Dark orchid in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 31, 66, 0, 34.

The same color needs a different cmyk build depending on the paper. Here is #7439a8 on both.

Coated stockgloss or silk, C
31 66 0 34
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
33 65 4 40
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark orchid in css

Copy #7439a8 straight into your stylesheet.

.background { background-color: #7439a8; }
.text { color: #7439a8; }
.border { border: 2px solid #7439a8; }

How dark orchid looks on light and dark

Dark orchid and accessibility

Contrast ratios for #7439a8 against black and white text, measured to the WCAG standard.

Textwhite text on this color
7.26:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.89:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #7439a8 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark orchid on a business card, sticker and pattern

A quick look at how #7439a8 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark orchid? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark orchid into a seamless pattern

Four patterns built from #7439a8 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark orchid, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #7439a8 is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.