Dark magenta

#742e98

Hex, rgb, cmyk and Pantone values for dark magenta, with shades, tints, matching colors and free print quality patterns.

Dark magenta falls in the purple range, deep and soft. Deep purples like this carry luxury and craft. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Dark magenta color values

Every conversion for #742e98, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#742e98
RGB116, 46, 152
HSL280, 54%, 39%
HSV280, 70%, 60%
CMYK24%, 70%, 0%, 40%
Lab33.85, 48.24, -44.93
XYZ13.85, 7.93, 30.51
Decimal7614104
Web safe#663399
Pantone527 C
Pantone527 CHex#742e98Rgb116 46 152Cmyk24 70 0 40Lab34 48 -45Darker#240e2fDeep#4a1d61Lighter#994dc1

Shades of dark magenta

Tints of dark magenta

Colors that go with dark magenta

Dark magenta in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 24, 70, 0, 40.

The same color needs a different cmyk build depending on the paper. Here is #742e98 on both.

Coated stockgloss or silk, C
24 70 0 40
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
26 68 4 46
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark magenta in css

Copy #742e98 straight into your stylesheet.

.background { background-color: #742e98; }
.text { color: #742e98; }
.border { border: 2px solid #742e98; }

How dark magenta looks on light and dark

Dark magenta and accessibility

Contrast ratios for #742e98 against black and white text, measured to the WCAG standard.

Textwhite text on this color
8.12:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.59:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #742e98 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark magenta on a business card, sticker and pattern

A quick look at how #742e98 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark magenta? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark magenta into a seamless pattern

Four patterns built from #742e98 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark magenta, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #742e98 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.