Purple

#74088e

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

Purple is a deep purple with a serious cast. Deep purples like this carry luxury and craft. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Purple color values

Every conversion for #74088e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#74088e

RGB116, 8, 142

HSL288, 89%, 29%

HSV288, 94%, 56%

CMYK18%, 94%, 0%, 44%

Lab29.0, 58.04, -46.61

XYZ12.17, 5.84, 26.08

Decimal7604366

Web safe#660099

Pantone2597 C

Shades of purple

#6b0783 #620777 #58066c #4f0561 #460555 #3d044a #33043f #2a0334 #210228 #18021d

Tints of purple

#8e0aae #a90ccf #c30def #cc2cf3 #d44cf5 #dc6df7 #e48df9 #ebadfa #f3cefc #fbeefe

Colors that go with purple

Complementary#228e08 Analogous#31088e Analogous#8e0865 Triadic#8e7408 Triadic#088e74 Split complementary#658e08 Split complementary#088e31

Purple in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 18, 94, 0, 44.

The same color needs a different cmyk build depending on the paper. Here is #74088e on both.

Coated stockgloss or silk, C

18 94 0 44

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

21 90 4 50

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Purple in css

Copy #74088e straight into your stylesheet.

.background { background-color: #74088e; }
.text { color: #74088e; }
.border { border: 2px solid #74088e; }

How purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Purple and accessibility

Contrast ratios for #74088e against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #74088e against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #74088e sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #74088e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #74088e is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.