Deep brown

#731c2f

Hex, rgb, cmyk and Pantone values for deep brown, with shades, tints, matching colors and free print quality patterns.

Deep brown lands in the red band, deep and strong. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Deep brown color values

Every conversion for #731c2f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#731c2f
RGB115, 28, 47
HSL347, 61%, 28%
HSV347, 76%, 45%
CMYK0%, 76%, 59%, 55%
Lab25.8, 38.92, 10.54
XYZ8.0, 4.68, 3.17
Decimal7543855
Web safe#663333
Pantone506 C
Pantone506 CHex#731c2fRgb115 28 47Cmyk0 76 59 55Lab26 39 11Darker#310c14Deep#521422Lighter#a6314a

Shades of deep brown

Tints of deep brown

Colors that go with deep brown

Deep brown in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 76, 59, 55.

The same color needs a different cmyk build depending on the paper. Here is #731c2f on both.

Coated stockgloss or silk, C
0 76 59 55
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 74 58 61
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Deep brown in css

Copy #731c2f straight into your stylesheet.

.background { background-color: #731c2f; }
.text { color: #731c2f; }
.border { border: 2px solid #731c2f; }

How deep brown looks on light and dark

Deep brown and accessibility

Contrast ratios for #731c2f against black and white text, measured to the WCAG standard.

Textwhite text on this color
10.85:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.94:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #731c2f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Deep brown on a business card, sticker and pattern

A quick look at how #731c2f sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn deep brown into a seamless pattern

Four patterns built from #731c2f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep brown, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #731c2f is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.