Deep brown

#72684f

Hex, rgb, cmyk and Pantone values for deep brown, with shades, tints, matching colors and free print quality patterns.

This is Deep brown, a muted orange at 43 degrees. Oranges like this feel warm and approachable in branding. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Deep brown color values

Every conversion for #72684f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#72684f
RGB114, 104, 79
HSL43, 18%, 38%
HSV43, 31%, 45%
CMYK0%, 9%, 31%, 55%
Lab44.29, -0.3, 15.54
XYZ13.3, 14.04, 9.41
Decimal7497807
Web safe#666666
Pantone417 C
Pantone417 CHex#72684fRgb114 104 79Cmyk0 9 31 55Lab44 0 16Darker#242119Deep#484232Lighter#988d70

Shades of deep brown

Tints of deep brown

Colors that go with deep brown

Deep brown in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 9, 31, 55.

The same color needs a different cmyk build depending on the paper. Here is #72684f on both.

Coated stockgloss or silk, C
0 9 31 55
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 12 33 61
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Deep brown in css

Copy #72684f straight into your stylesheet.

.background { background-color: #72684f; }
.text { color: #72684f; }
.border { border: 2px solid #72684f; }

How deep brown looks on light and dark

Deep brown and accessibility

Contrast ratios for #72684f against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.51:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.81:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #72684f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Deep brown on a business card, sticker and pattern

A quick look at how #72684f sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn deep brown into a seamless pattern

Four patterns built from #72684f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep brown, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #72684f are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.