Purple

#72197a

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

This is Purple, a strong pink at 295 degrees. Pinks like this read soft and contemporary. Deep greens and teals opposite it give contrast and warm neutrals keep it soft.

Purple color values

Every conversion for #72197a, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#72197a

RGB114, 25, 122

HSL295, 66%, 29%

HSV295, 80%, 48%

CMYK7%, 80%, 0%, 52%

Lab28.58, 50.0, -34.77

XYZ10.8, 5.68, 18.94

Decimal7477626

Web safe#660066

Pantone2603 C

Shades of purple

#691770 #601567 #57135d #4e1153 #450f4a #3c0d40 #330b36 #2a092d #210723 #180519

Tints of purple

#8d1f97 #a825b3 #c22bd0 #cd44d9 #d461df #dc7ee4 #e49aea #ebb7f0 #f3d4f6 #fbf0fc

Colors that go with purple

Complementary#217a19 Analogous#42197a Analogous#7a1952 Triadic#7a7219 Triadic#197a72 Split complementary#527a19 Split complementary#197a42

Purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 7, 80, 0, 52.

The same color needs a different cmyk build depending on the paper. Here is #72197a on both.

Coated stockgloss or silk, C

7 80 0 52

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

10 78 4 58

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Purple in css

Copy #72197a straight into your stylesheet.

.background { background-color: #72197a; }
.text { color: #72197a; }
.border { border: 2px solid #72197a; }

How purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Purple and accessibility

Contrast ratios for #72197a against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #72197a against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #72197a sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #72197a and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #72197a come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.