Deep red

#720e26

Hex, rgb, cmyk and Pantone values for deep red, with shades, tints, matching colors and free print quality patterns.

Deep red is a deep red that reads weighty. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Deep red color values

Every conversion for #720e26, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#720e26
RGB114, 14, 38
HSL346, 78%, 25%
HSV346, 88%, 45%
CMYK0%, 88%, 67%, 55%
Lab23.78, 42.5, 13.94
XYZ7.45, 4.03, 2.22
Decimal7474726
Web safe#660033
Pantone505 C
Pantone505 CHex#720e26Rgb114 14 38Cmyk0 88 67 55Lab24 43 14Darker#370712Deep#5b0b1eLighter#aa1e3f

Shades of deep red

Tints of deep red

Colors that go with deep red

Deep red in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 88, 67, 55.

The same color needs a different cmyk build depending on the paper. Here is #720e26 on both.

Coated stockgloss or silk, C
0 88 67 55
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 85 66 61
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Deep red in css

Copy #720e26 straight into your stylesheet.

.background { background-color: #720e26; }
.text { color: #720e26; }
.border { border: 2px solid #720e26; }

How deep red looks on light and dark

Deep red and accessibility

Contrast ratios for #720e26 against black and white text, measured to the WCAG standard.

Textwhite text on this color
11.63:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.81:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #720e26 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Deep red on a business card, sticker and pattern

A quick look at how #720e26 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn deep red into a seamless pattern

Four patterns built from #720e26 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #720e26 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.