Deep brown

#70601d

Hex, rgb, cmyk and Pantone values for deep brown, with shades, tints, matching colors and free print quality patterns.

Deep brown falls in the yellow band, deep and strong. Yellows like this read optimistic and energetic. Charcoal and navy give it the contrast it needs and purple across the wheel makes it pop.

Deep brown color values

Every conversion for #70601d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#70601d
RGB112, 96, 29
HSL48, 59%, 28%
HSV48, 74%, 44%
CMYK0%, 14%, 74%, 56%
Lab41.06, -1.63, 38.82
XYZ11.09, 11.9, 2.87
Decimal7364637
Web safe#666633
Pantone147 C
Pantone147 CHex#70601dRgb112 96 29Cmyk0 14 74 56Lab41 -2 39Darker#312a0dDeep#514515Lighter#a28d32

Shades of deep brown

Tints of deep brown

Colors that go with deep brown

Deep brown in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 14, 74, 56.

The same color needs a different cmyk build depending on the paper. Here is #70601d on both.

Coated stockgloss or silk, C
0 14 74 56
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 17 72 62
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Deep brown in css

Copy #70601d straight into your stylesheet.

.background { background-color: #70601d; }
.text { color: #70601d; }
.border { border: 2px solid #70601d; }

How deep brown looks on light and dark

Deep brown and accessibility

Contrast ratios for #70601d against black and white text, measured to the WCAG standard.

Textwhite text on this color
6.21:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.38:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #70601d against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Deep brown on a business card, sticker and pattern

A quick look at how #70601d sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn deep brown into a seamless pattern

Four patterns built from #70601d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep brown, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #70601d is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.