Purple

#672b96

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

Purple falls in the purple range, deep and strong. Deep purples like this carry luxury and craft. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Purple color values

Every conversion for #672b96, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#672b96

RGB103, 43, 150

HSL274, 55%, 38%

HSV274, 71%, 59%

CMYK31%, 71%, 0%, 41%

Lab31.38, 46.35, -47.79

XYZ11.96, 6.81, 29.54

Decimal6761366

Web safe#663399

Pantone266 C

Shades of purple

#5e2789 #56247d #4d2070 #441d64 #3c1957 #33154a #2a123e #220e31 #190a24 #100718

Tints of purple

#7732ad #8738c5 #954ecc #a366d3 #b17dda #bf94e0 #cdabe7 #dbc3ee #e9daf4 #f7f1fb

Colors that go with purple

Complementary#5a962b Analogous#322b96 Analogous#962b8f Triadic#96672b Triadic#2b9667 Split complementary#90962b Split complementary#2b9632

Purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 31, 71, 0, 41.

The same color needs a different cmyk build depending on the paper. Here is #672b96 on both.

Coated stockgloss or silk, C

31 71 0 41

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

33 69 4 47

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Purple in css

Copy #672b96 straight into your stylesheet.

.background { background-color: #672b96; }
.text { color: #672b96; }
.border { border: 2px solid #672b96; }

How purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Purple and accessibility

Contrast ratios for #672b96 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #672b96 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #672b96 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #672b96 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #672b96 is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.