Deep red

#670c21

Hex, rgb, cmyk and Pantone values for deep red, with shades, tints, matching colors and free print quality patterns.

Deep red lands in the red band, deep and strong. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Deep red color values

Every conversion for #670c21, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#670c21
RGB103, 12, 33
HSL346, 79%, 23%
HSV346, 88%, 40%
CMYK0%, 88%, 68%, 60%
Lab21.04, 39.41, 13.38
XYZ6.0, 3.26, 1.75
Decimal6753313
Web safe#660033
Pantone505 C
Pantone505 CHex#670c21Rgb103 12 33Cmyk0 88 68 60Lab21 39 13Darker#370612Deep#5b0b1dLighter#a01b39

Shades of deep red

Tints of deep red

Colors that go with deep red

Deep red in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 0, 88, 68, 60.

The same color needs a different cmyk build depending on the paper. Here is #670c21 on both.

Coated stockgloss or silk, C
0 88 68 60
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 85 67 66
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Deep red in css

Copy #670c21 straight into your stylesheet.

.background { background-color: #670c21; }
.text { color: #670c21; }
.border { border: 2px solid #670c21; }

How deep red looks on light and dark

Deep red and accessibility

Contrast ratios for #670c21 against black and white text, measured to the WCAG standard.

Textwhite text on this color
12.72:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.65:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #670c21 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Deep red on a business card, sticker and pattern

A quick look at how #670c21 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn deep red into a seamless pattern

Four patterns built from #670c21 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #670c21 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.