Indigo

#400c7c

Hex, rgb, cmyk and Pantone values for indigo, with shades, tints, matching colors and free print quality patterns.

Indigo is a deep purple with a rich cast. Deep purples like this carry luxury and craft. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Indigo color values

Every conversion for #400c7c, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#400c7c

RGB64, 12, 124

HSL268, 82%, 27%

HSV268, 90%, 49%

CMYK48%, 90%, 0%, 51%

Lab19.26, 45.82, -51.56

XYZ5.88, 2.81, 19.3

Decimal4197500

Web safe#330066

Pantone2745 C

Shades of indigo

#3b0b72 #360a69 #31095f #2c0856 #27074c #220642 #1d0539 #18052f #130426 #0e031c

Tints of indigo

#510f9c #6212bd #7215dd #842ceb #974cee #aa6df1 #bd8df4 #d0aef7 #e3cefa #f6effd

Colors that go with indigo

Complementary#487c0c Analogous#0c107c Analogous#780c7c Triadic#7c400c Triadic#0c7c40 Split complementary#7c780c Split complementary#107c0c

Indigo in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 48, 90, 0, 51.

The same color needs a different cmyk build depending on the paper. Here is #400c7c on both.

Coated stockgloss or silk, C

48 90 0 51

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

48 87 4 57

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Indigo in css

Copy #400c7c straight into your stylesheet.

.background { background-color: #400c7c; }
.text { color: #400c7c; }
.border { border: 2px solid #400c7c; }

How indigo looks on light and dark

Sample text on black

Sample text on white

Text on this color

Indigo and accessibility

Contrast ratios for #400c7c against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #400c7c against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Indigo on a business card, sticker and pattern

A quick look at how #400c7c sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around indigo? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn indigo into a seamless pattern

Four patterns built from #400c7c and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from indigo, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #400c7c are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.