Indigo

#3b1069

Hex, rgb, cmyk and Pantone values for indigo, with shades, tints, matching colors and free print quality patterns.

This is Indigo, a strong purple at 269 degrees. Deep purples like this carry luxury and craft. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Indigo color values

Every conversion for #3b1069, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#3b1069
RGB59, 16, 105
HSL269, 74%, 24%
HSV269, 85%, 41%
CMYK44%, 85%, 0%, 59%
Lab17.09, 38.79, -42.86
XYZ4.54, 2.32, 13.57
Decimal3870825
Web safe#330066
Pantone2755 C
Pantone2755 CHex#3b1069Rgb59 16 105Cmyk44 85 0 59Lab17 39 -43Darker#1e0835Deep#320d59Lighter#5e21a0

Shades of indigo

Tints of indigo

Colors that go with indigo

Indigo in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 44, 85, 0, 59.

The same color needs a different cmyk build depending on the paper. Here is #3b1069 on both.

Coated stockgloss or silk, C
44 85 0 59
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
44 82 4 65
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Indigo in css

Copy #3b1069 straight into your stylesheet.

.background { background-color: #3b1069; }
.text { color: #3b1069; }
.border { border: 2px solid #3b1069; }

How indigo looks on light and dark

Indigo and accessibility

Contrast ratios for #3b1069 against black and white text, measured to the WCAG standard.

Textwhite text on this color
14.34:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.46:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #3b1069 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Indigo on a business card, sticker and pattern

A quick look at how #3b1069 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indigo? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn indigo into a seamless pattern

Four patterns built from #3b1069 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indigo, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #3b1069 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.