Royal blue

#396688

Hex, rgb, cmyk and Pantone values for royal blue, with shades, tints, matching colors and free print quality patterns.

This is Royal blue, a soft blue at 206 degrees. Deep blues like this anchor serious, established brands. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Royal blue color values

Every conversion for #396688, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#396688

RGB57, 102, 136

HSL206, 41%, 38%

HSV206, 58%, 53%

CMYK58%, 25%, 0%, 47%

Lab41.45, -4.85, -23.51

XYZ10.88, 12.15, 25.06

Decimal3761800

Web safe#336699

Pantone5405 C

Shades of royal blue

#345d7d #2f5571 #2b4c66 #26445a #213b4f #1c3343 #172a38 #13212c #0e1921 #091016

Tints of royal blue

#42769d #4b86b2 #5f94bc #74a2c5 #89b0ce #9ebed6 #b3ccdf #c8dae8 #dde8f1 #f2f7fa

Colors that go with royal blue

Complementary#885b39 Analogous#398883 Analogous#393f88 Triadic#883966 Triadic#668839 Split complementary#88393f Split complementary#888339

Royal blue in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 58, 25, 0, 47.

The same color needs a different cmyk build depending on the paper. Here is #396688 on both.

Coated stockgloss or silk, C

58 25 0 47

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

57 27 4 53

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Royal blue in css

Copy #396688 straight into your stylesheet.

.background { background-color: #396688; }
.text { color: #396688; }
.border { border: 2px solid #396688; }

How royal blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Royal blue and accessibility

Contrast ratios for #396688 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #396688 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Royal blue on a business card, sticker and pattern

A quick look at how #396688 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around royal blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn royal blue into a seamless pattern

Four patterns built from #396688 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from royal blue, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #396688 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.