Indigo

#391050

Hex, rgb, cmyk and Pantone values for indigo, with shades, tints, matching colors and free print quality patterns.

Indigo falls in the purple range, dark and strong. Purples like this signal creativity and a premium feel. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Indigo color values

Every conversion for #391050, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#391050
RGB57, 16, 80
HSL278, 67%, 19%
HSV278, 80%, 31%
CMYK29%, 80%, 0%, 69%
Lab14.51, 31.94, -30.34
XYZ3.32, 1.82, 7.77
Decimal3739728
Web safe#330066
Pantone2627 C
Pantone2627 CHex#391050Rgb57 16 80Cmyk29 80 0 69Lab15 32 -30Darker#240a33Lighter#622186

Shades of indigo

Tints of indigo

Colors that go with indigo

Indigo in print

It sits near the bottom of the tone range, where dark colors gain a touch of weight on press. The cmyk build is 29, 80, 0, 69.

The same color needs a different cmyk build depending on the paper. Here is #391050 on both.

Coated stockgloss or silk, C
29 80 0 69
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
31 78 4 75
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Indigo in css

Copy #391050 straight into your stylesheet.

.background { background-color: #391050; }
.text { color: #391050; }
.border { border: 2px solid #391050; }

How indigo looks on light and dark

Indigo and accessibility

Contrast ratios for #391050 against black and white text, measured to the WCAG standard.

Textwhite text on this color
15.40:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.36:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #391050 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Indigo on a business card, sticker and pattern

A quick look at how #391050 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indigo? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn indigo into a seamless pattern

Four patterns built from #391050 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indigo, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #391050 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.