Dark blue

#361b97

Hex, rgb, cmyk and Pantone values for dark blue, with shades, tints, matching colors and free print quality patterns.

Dark blue is a deep blue that reads serious. Deep blues like this anchor serious, established brands. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Dark blue color values

Every conversion for #361b97, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#361b97
RGB54, 27, 151
HSL253, 70%, 35%
HSV253, 82%, 59%
CMYK64%, 82%, 0%, 41%
Lab23.01, 46.32, -62.33
XYZ7.5, 3.8, 29.62
Decimal3546007
Web safe#333399
Pantone2746 C
Pantone2746 CHex#361b97Rgb54 27 151Cmyk64 82 0 41Lab23 46 -62Darker#130934Deep#20105aLighter#512fcb

Shades of dark blue

Tints of dark blue

Colors that go with dark blue

Dark blue in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 64, 82, 0, 41.

The same color needs a different cmyk build depending on the paper. Here is #361b97 on both.

Coated stockgloss or silk, C
64 82 0 41
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
63 79 4 47
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark blue in css

Copy #361b97 straight into your stylesheet.

.background { background-color: #361b97; }
.text { color: #361b97; }
.border { border: 2px solid #361b97; }

How dark blue looks on light and dark

Dark blue and accessibility

Contrast ratios for #361b97 against black and white text, measured to the WCAG standard.

Textwhite text on this color
11.93:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.76:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #361b97 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark blue on a business card, sticker and pattern

A quick look at how #361b97 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark blue into a seamless pattern

Four patterns built from #361b97 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark blue, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #361b97 is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.